One month in

So I’ve been an intern at the Ontario Science Centre for about a month now and I have learned a lot – things no textbook or lecture can teach.
Yesterday was the reopening of the CA Planetarium. Dr. Marc Garneau was there, along with Lesley Lewis (CEO of the Ontario Science Centre) and Jimmy Fulton (County manager for CA Canada), students from Marc Garneau Collegiate Institute and the media.


It was quite a busy day. Tom Brown was there to do live hits for CTV News at noon and Dr. Garneau had an interview with CFRB live around noon as well..


Dr. Marc Garneau gives two Marc Garneau Collegiate Institute students a tour of the CA Planetarium at the Ontario Science Centre on May 1, 2008.


Here’s what I learned from yesterday:


Lesson 1: Never schedule interviews too close together because things happen and you can’t always expect reporters/camera men to be on time all the time


Lesson 2: When setting up an interview with a media outlet, make sure you have their contact info just in case (I may be stating the obvious, but it’s the little things you forget).


Lesson 3: Make sure ALL of your team is on the same page. Make sure everyone is reporting/giving out the right information and that everyone know what key messages must be delivered.


Lesson 4: Test run all equipment and make sure you have access to everything you need that day.


Lesson 5: Avoid wearing high–heels.


The event went off without a hitch and everything was on time and in its place.


I love the fact that I know what its like to be at the receiving end of the information tube. As a journalist, I didn’t know how much planning, detail and stress putting on a media preview could be. Though yesterday’s event was a great success, I still got to learn about how important it is to make sure there are no loose ends, that everyone that is part of the event (from building maintenance to CEOs) knows exactly what should be happening and when and that timing is EVERYTHING especially if media is scheduled to do a live hit.





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